99designs sells to Cimpress

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Johnson Winter & Slattery has advised Melbourne start-up 99designs on Australian aspects of its acquisition by Cimpress, the parent company of the global printing giant Vistaprint.

Founded by Matt Mickiewicz and Mark Harbottle in 2008, 99designs has grown to become a global creative platform connecting designers and clients together for design content. The platform has delivered more than one million creative projects for thousands of businesses and professionals.

The acquisition will give 99designs the financial backing it needs to grow the business, as well as provide access to Vistaprint’s 20 million customers. 99designs plans to hire approximately 30 more staff in Melbourne and launch a large range of freelancer-powered design services for small businesses.

99designs CEO Patrick Llewellyn will continue to lead the company reporting to Cimpress and Vistaprint founder and CEO Robert Keane.

The Johnson Winter & Slattery team was led by Corporate Partner Sophia Bobeff, with help from Partners  Prashanth Kainthaje, Kathryn Bertram, Luci Mumme, Special Counsel Julian Wan and Senior Associate Amy Miller.

Sophia Bobeff said the firm was proud to have supported 99desigins on this strategic transaction.

“This sale offered the best opportunity for 99designs, providing the resources and customer base to support its growth ambitions. CEO Patrick Llewellyn has overseen the company as it grew from a small start-up to become a leading international online platform for collaboration and e-commerce. We are delighted to have helped 99designs enter this next phase of its growth.”

Cooley LLP also advised 99designs on US aspects of this transaction and Cimpress was advised by DLA Piper.


About Johnson Winter & Slattery

Johnson Winter & Slattery is an independent national Australian law firm with over 65 partners and offices across Australia. We advise major Australian and international corporations and investment funds on their most challenging transactions and disputes across Australia and surrounding regions. Working closely with clients, knowing their business, and appreciating their commercial objectives, we tailor our approach to deliver cost-effective commercial outcomes.

Media contacts:  

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E: Daya.Knapton@jws.com.au

T: +61 2 8247 9638


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E: Kate.Potter@jws.com.au

T: +61 2 8247 9659


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